Is Print Advertising Dead?
Way back then, people would pick up a daily from newspaper stands, read a paperback while waiting in line, or send greeting cards to loved ones. These...
Determining The Right Advertising Budget
Newcomers to online marketing are almost spoiled for choice. A dizzying number of potential advertising channels open up the moment you decide to star...
What Marketers Should Know About the New Google Brand Activate Initiative
Google dropped a bombshell at the recent Ad Age Digital Conference. It was at the annual event in New York that the company announced the Brand Activa...
Re-Marketing Your Adwords Ads – A Second Chance To Make A First Impression
Remember the feeling when you went on your first ever date? Sweaty palms, uncomfortable silences. Did you wish you had a second chance to make a first...
Using Holidays to Promote your Brand
Every year companies scramble to make their presence known around Christmas time. This is for good reason. The holidays are a great time to promote th...