Guest blogging is one of the best ways to get more traffic to your own website. Not only is it a great SEO tool, it’s a great way to establish yourself as a regular on someone else’s site. In addition, you’ll also be seen as a trustworthy source for whatever subject you’re writing about if the article is good enough. If you’re focusing a decent amount of time on guest blogging, you’ll want to know the most effective ways to make the most of your efforts.
Write Each Piece for a Particular Blog
If you want to be seen as a reliable guest blogger and someone that will write quality content every time, you need to focus your efforts on one subject at a time for each blog. If you don’t care about what you’re writing, the blog you’re guest blogging for likely won’t accept it. If they do accept it, they probably won’t want anything else from you in the future. The number one thing here is creating relationships that will be beneficial to both parties. Write great content and blog owners will love you.
If Your Sole Purpose for Guest Blogging is Links, You’re Doing it Wrong
That’s not to say that you wouldn’t like a link in there for your efforts to get your own website better rankings, but if you only care about a link, your work will suffer. It doesn’t take a genius to spot a post that was clearly written just to get a link in there, so you’ll never get anywhere with a serious blog if you do that.
Do research, write a great article on a topic that the blog would love to have on their site, and then care about your link after the fact. You’ll find that this mindset works out for the best in the end.
You must also remember that the most important thing is to follow the blog’s specific tone. They likely have a dedicated fan base, so you should do your best to fit that style. If the blog is humor related, write in a funny style. If the blog is a serious news outlet, make sure your tone is more solemn.
Edit, Proofread and then Edit Some More
Everyone makes mistakes. It’s okay if you make mistakes while writing. The only problem here is that if you make mistakes and send it off to the blog you’re writing for without correcting them, you’re not doing a very good job as a guest blogger.Always Look over your work and edit it.
Think about it this way: if you had a very important school paper due the next day, would you just write it and then send it to your teacher full of grammar problems and misspellings? Definitely not. The same rule applies here. The blog you’re writing for wants quality content that its readers will want to read and take something away from in the end. Be honest, if you read a piece that was full of mistakes, would you take it seriously?
These are some of the most important things to remember when guest blogging. As a guest blogger remember to keep this in mind, your name will also be attached to your work for all to see, so wouldn’t you want your writing to be the best it can be?
for me, it is important to be me. I normally write the guest post as if i am writing the post for my blog because i want my flavor in there to tell people that it is my guest post
Guest blogging requires a lot more work than blog commenting or other traffic generation methods but quickly builds stronger relationships. You know all the details about guest blogging and I’m not going to be mentioning them again but I will mention how to take full advantage of your guest blogging efforts.
Sometimes the hardest part is to get the theme of the blog that you are writing for. If you are writing for various blogs that each have a different industry and theme I tend to get writers block.
The only problem what I see is to find mayor related blog that will accept guest posting if you want to see a flow of new visitors.
Thanks for this, Joe. I am curious, based on your experience, how much more effective is a guest article compared to comments. How many comments would it take to equal a guest post,if all else — PR of the site, etc. — are equal?
yeah I too wonder how effective and beneficial for a website is to have a guest article compared to comments.
Yes, I do agree about the facts you have written.Guest blogging should not be for links.It should be for building relationship among bloggers.I have seen a lot bloggers, whom don’t care about the relation.They only care about the money that they are gonna be paid for their job.